Fuel my fire!
The second capsule collection in collaboration with Rhude presented in Los Angeles
Sant’Agata Bolognese/Los Angeles, CA,- February 7, 2023 – Automobili Lamborghini and Rhude together with the founder and creative director of the brand, Rhuigi Villaseñor, present the second menswear capsule collection in Los Angeles during the Rhude Fall Winter 2023/ 24 fashion show.
In a rebuilt service station set in a location in the heart of Hollywood stands a Lamborghini Huracán STO[1] customized with a maxi Rhude logo. In this choreography, once the ignition button is pressed, the engine roars between the petrol pumps, the partnership garments parade: short-cut racing and varsity jackets, bomber jackets, cargo pants and denim work pants, sweaters and sweatshirts, maxi scarves, duffle bags, buckets, beanies and baseball caps. A series of garments in which the enhancement of details stands out, such as the Rhude and Automobili Lamborghini logos and the explosive grit typical of the two brands.
The capsule collection will be available from autumn 2023 at Rhude points of sale, selected stores and on the lamborghinistore.com online shop.
[1] Fuel consumption and emission values of Huracán STO; Fuel consumption combined: 13.9 l/100km (WLTP); CO2-emissions combined: 331 g/km (WLTP)
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